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.emarat domain names live

October 10th, 2010 Leave a comment Go to comments

.emaratThe UAE Telecommunications Regulatory Authority (TRA) announced today the opening of Sunrise Period for the Arabic top-level domain name (dotEmarat) for trademarks. The application process will last for two months starting from October 17 until December 15, 2010. The application process will be available through TRA accredited registrars.
The Arabic top-level domain name opens new doors for trademarks to communicate with a wide user segment that was reluctant to use the Internet because of the language barrier. It establishes a communication bridge through which businesses can deliver their messages and offer their services for that particular segment. Companies can use the Arabic domain name in advertisement campaigns that specifically target Arab audience. (dotEmarat) is still a spacious and wide market where companies can reserve distinct domain names that completely reflect their services and activities, unlike the familiar domain names where it is difficult to find suitable names.
H.E. Mohamed Nasser Al Ghanim, TRA Director General said: “The Arabic top-level domain (dotEmarat) presents a unique opportunity for companies looking to expand its customer base. Ownership of such domains will secure intellectual property rights related to the name and opens vast opportunities for more companies to take advantage of the Arabic names for their brands.”
“The volume of Arabic content on the Internet is huge, but inability to write domain addresses in Arabic alphabets constituted a barrier for a large segment of Arab users. This was the main driver that sparked the adoption of the idea to present Arabic top-level domain names,” he added.
Another advantage of the domain name (dotEmarat) is eliminating the need of transliterating Arabic words in English alphabets. Additionally, users of (dotEmarat) can easily type Arabic names in full and without substituting some of the Arabic letters that cannot be pronounced correctly with numbers. Thus, TRA was keen to create an online environment where users can count entirely on Arabic without using Latin letters.
The TRA has accredited many registrars to facilitate the application process for their Arabic domain names. Companies keen to apply for Arabic domain names can view a complete list of registrars by following the link registrars.aeda.ae. Comprehensive information about the Arabic top-level domain name (dotEmarat) is available at: policy.aeda.ae
The Domain Administration, one of the TRA initiatives, is responsible for Arabic top-level domain names (dotEmarat) and the national domain name (.ae), both in technical or legislative aspects. The first phase of launching the Arabic domain name was fully dedicated to the federal bodies and government departments, where it witnessed huge response. This reflects a clear desire by all entities in the government sector to use an Arabic domain name.

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  1. BrandBucket
    October 15th, 2010 at 18:14 | #1

    Using different language characters is going to open up a whole new world for domain names.

  2. October 17th, 2011 at 09:45 | #2

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    got some useful points through this topic thanks to sharing 

  3. February 17th, 2012 at 06:56 | #3

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  4. February 25th, 2012 at 07:32 | #4

    This is an interesting article shared by U here.

  5. February 25th, 2012 at 09:49 | #5

    Yes definately Companies can use the Arabic domain name in advertisement campaigns.I compeletly agree with you.This a very nice blog

  6. February 29th, 2012 at 14:17 | #6

    This is a very fantastic post, really interesting and appreciable.

  7. March 8th, 2012 at 14:50 | #7

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  10. January 1st, 2013 at 14:56 | #10

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